Yamamoto YAM

$6.23

The Yamamoto Senko, a creation from Gary Yamamoto Custom Baits, is not just a fishing lure; it is a legendary soft plastic bait that revolutionized bass fishing. Known for its deceptively simple, cylindrical design, the Senko’s true magic lies in its unique composition, providing an unparalleled natural action that consistently tempts even the most hesitant fish.

Price: $6.23
(as of Nov 24, 2025 08:35:14 UTC – Details)


Yamamoto Senko: The Legendary Stick Bait for Unmatched Bass Action

 

The Yamamoto Senko, a creation from Gary Yamamoto Custom Baits, is not just a fishing lure; it is a legendary soft plastic bait that revolutionized bass fishing. Known for its deceptively simple, cylindrical design, the Senko’s true magic lies in its unique composition, providing an unparalleled natural action that consistently tempts even the most hesitant fish.

The Secret is in the Density

 

The Senko’s effectiveness stems directly from its specialized material composition, which sets it apart from traditional soft plastics:

  • High-Salt, High-Density: The lure is made from an extremely soft plastic compound heavily impregnated with salt. This high density allows the Senko to be fished without added weights, providing superior casting distance and, more importantly, a perfect fall rate.

  • Unparalleled Natural Action: When fished weightless, the high-density composition causes the Senko to sink at a slow, tantalizing rate. As it falls, the ends of the lure quiver and shimmy with a subtle, erratic motion that perfectly mimics an injured or dying baitfish. This action requires virtually no input from the angler, making it highly effective for finesse fishing.

Versatility in Rigging and Technique

 

The Senko’s versatile shape allows it to be presented in numerous ways, adapting to various conditions and cover:

  • Weightless Texas Rig: The most common setup, allowing the Senko to slide through thick cover while maintaining its natural horizontal fall.

  • Wacky Rig: Hooked through the center, this technique maximizes the shimmy action on both ends of the lure as it falls, often proving irresistible to post-spawn or pressured bass.

  • Carolina and Neko Rigs: The Senko’s design is also highly effective when used with these techniques, providing a natural presentation that works in deeper water or heavy current.

The Yamamoto Senko remains an essential bait in any serious angler’s tackle box. Its simple design, combined with its unique density and action, ensures its status as a time-tested, fish-catching machine.

1 review for Yamamoto YAM

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    Christopher S.
    5.0 out of 5 stars Love it
    Reviewed in the United States on October 15, 2025
    Color: Chartreuse/PumpkinSize: 5 InchVerified Purchase
    Excellent choice, have been catching bass all year on tough waters, haven’t caught any 5lbs bass yet but a few 2-3lbs.
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    joe d
    5.0 out of 5 stars Bass dinner
    Reviewed in the United States on June 3, 2025
    Color: Pumpkin Black Green FlakeSize: 5-InchVerified Purchase
    These always bring the bass to my pier. They are my favorite. They are super soft so there is wiggle when they sink. After a couple of hits you need to make sure to move/reposition the hook and they’ll last a long time.
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    Paul
    5.0 out of 5 stars Great worms!
    Reviewed in the United States on July 25, 2020
    Color: Watermelon Pepper Body /Chartreuse TailSize: 5 InchVerified Purchase
    These are some of the best senko style worms I’ve used. They fall slow and have good action on the fall. Fish tend to eat these on the fall. Throw them Texas rigged with or without a weight, wacky rig them, neko rig them, use them as a trailer, etc. These things catch fish! As far as the value I rated it 4 out of 5 stars because they are a bit expensive. Durability I gave 3 out of 5 stars because they do tear very easy due to the massive amount of salt they put in the plastic to help it fall slower. They could use less salt but I don’t think they would be as affective. I gave thickness 5 out of 5 stars because the fish do eat them so it must be right. I have thrown these things so many times and caught fish before they even hit bottom a lot of the times. I personally like to throw them Texas rigged with a cone shaped weight and a rubber weight peg. Sometimes I keep the weight pegged right to the hook and sometimes I slide the weight peg up about 8 inches so the weight can slide a bit. It all depends on what the fish are biting.
    3 people found this helpful
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    Kendall Robinson
    5.0 out of 5 stars Worked great
    Reviewed in the United States on August 16, 2025
    Color: Black With Large Blue FlakeSize: 5 InchVerified Purchase
    Excellent
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    TTS
    4.0 out of 5 stars Pretty good…
    Reviewed in the United States on July 15, 2025
    Color: BLACK W/ LARGE BLUE FLAKE/297 LAMINATE (5 PACK)Size: 4″ PADDLE TAIL ZAKOVerified Purchase
    Purchased these for a Chatterbait trailer. The action is good. Only complaint would be that the tail can catch on the hook fairly often.
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    Ademir Z.
    5.0 out of 5 stars Fish bait
    Reviewed in the United States on September 7, 2025
    Color: Brown Purple LaminateSize: 5 InchVerified Purchase
    Good value and color
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    Dozerdog
    5.0 out of 5 stars Same bait as the OG.
    Reviewed in the United States on August 23, 2025
    Color: BluegrassSize: 5 InchVerified Purchase
    These Senkos are no different than the OG models that popularized the bait back in the 90’s. I like the fact that you get more baits per bag for less now that they’re made here in USA. Great product as always.
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    Amazon Customer
    5.0 out of 5 stars great bait
    Reviewed in the United States on July 22, 2025
    Color: Cream WhiteSize: 5-InchVerified Purchase
    These white worms seem to be popular with the fish. I’m glad they could be sent to my house.
    One person found this helpful
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    paulina
    5.0 out of 5 stars Muy buena calidad
    Reviewed in Mexico on December 26, 2024
    Color: Blue With Black LaminateSize: 5 InchVerified Purchase
    Muy buena calidad y tuve una excelente captura con este plastico
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    Amazon Customer
    5.0 out of 5 stars Fishing
    Reviewed in Canada on September 21, 2025
    Color: Green Pumpkin with Small Red Flake/042J 317 TailSize: 5 InchVerified Purchase
    I think the fish likes eating them. Good alternative to real worms for fish feeding
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    joyce
    5.0 out of 5 stars Yamamoto is the best brand — unique and unbeatable in value for money
    Reviewed in Canada on August 6, 2025
    Color: Rainbow Trout /317 TailSize: 5 InchVerified Purchase
    Yamamoto is a brand of fishing lures specifically designed for bass fishing. It offers the best performance and value for money. It’s my favorite brand in my entire life — it’s truly amazing to use
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    Amazon カスタマー
    5.0 out of 5 stars 定番
    Reviewed in Japan on April 2, 2025
    Color: Watermelon With White LaminateSize: 5 InchVerified Purchase
    よく釣れる
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    Viet Tran
    5.0 out of 5 stars Senko! Yamamoto! Senko!
    Reviewed in Canada on December 1, 2025
    Color: PerchSize: 5 InchVerified Purchase
    Senko! They’re just the good Senko!
    Original Senko by Yamamoto!
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